OVERVIEW
Call Letters: WTMT-HD2, Asheville, NC
Branding: Rewind 100.3
Format: Classic Hits
Website: rewindasheville.com
WHAT IS REWIND 100.3?
REWIND 100.3 plays Asheville’s all-time favorites – Classic Hits from the ’70s and ’80s from artists such as Elton John, Madonna, Stevie Wonder, Billy Joel, Whitney Houston, Hall & Oates, Huey Lewis & The News, Eagles, Prince, Queen, Journey, Bon Jovi, Fleetwood Mac, and Chicago. The station’s sound is specifically designed to reach the market’s ever-increasing boomer population.
PRIMARY TARGET LISTENER
Baby Boomers and Adults 35+ years old; 56% Female/44% Male; Income >$50k